Building Your Own Pocket of Greatness

There are two Best Buy stores that are less than a 15 minute drive from my home. For the past several years, I've instinctively gone to the one that's "in town" because that's the general direction I went for most of my shopping. Unfortunately, I was often turned off by long lines, crowded parking lots, and indifferent service. I like Best Buy's selection of products, so recently I tried shopping at the other store near my home that was "out of town". This store was a whole new world. Every time I've been there I was greeted by a friendly, knowledgeable associate who helped me make a good purchase. And, there was always plenty of parking and rarely a line at the cash registers.

Same chain of stores. Different locations. World of difference.

Jim Collins, the Good to Great guru, wrote, "you can build a pocket of greatness without executive power, in the middle of an organization." He argues you can find ways to create a great team, department, or business unit regardless of your company's reputation, your boss's capabilities, or the resources at your disposal. Today's economic climate presents a perfect opportunity to stand out from the crowd and demonstrate your value.

Resources
Jim Collins has a great website with lots of tools. You can also check out my recent interview on NBC San Diego.

Jeff Toister
Jeff Toister is passionate about helping companies improve customer service. He is the author of Service Failure: The Real Reasons Employees Struggle with Customer Service and What You Can Do About It.
www.servicefailurebook.com
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